[SNAP] Communications Manager
Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company operates Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc., a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji, Saturn, and other digital services.
ROLE
Snap is looking for a Communications Manager to join their Communications Team in Los Angeles! The Comms Team is responsible for conveying Snap’s mission, vision and values to core audiences within our community, which include Snapchatters, Spectacles users, creators, developers, advertising partners, content partners, investors, policymakers, and Snap team members. This passionate team works hard to show the world what makes Snapchat, SPECS, and Lens Studio powerful platforms for communication, storytelling, and augmented reality innovation, and to ensure the narratives about the company, its people, and its products are accurate and compelling.
RESPONSIBILITIES
Develop and lead proactive communications and storytelling for Snapchat including in-app products and features, monetization programs, platform tools, and initiatives designed to support creator growth and long-term success.
Translate complex product updates, platform changes, and monetization programs into clear, compelling messaging for media, creators, partners, and internal stakeholders.
Lead external agency partner teams to support media strategy, storytelling, and execution.
Support communications across content and partnerships including sports, music, and more; identifying opportunities to tell compelling stories about how creators and partners use Snapchat to reach and engage audiences.
Develop communications strategies around major cultural and industry moments, including entertainment and sports tentpoles, creator activations, partnerships, and Snap-led initiatives.
Build and maintain strong relationships with reporters across the creator economy, technology, consumer, business, entertainment, sports, and culture beats, and proactively pitch stories that build sustained understanding of Snapchat and its creator ecosystem beyond individual launches.
Draft clear, compelling communications materials including Newsroom posts, messaging documents, FAQs, reactive talking points, briefing materials, media pitches, and other external and internal communications.
Organize press briefings, product demonstrations, creator and partner media opportunities, and prepare spokespeople and executives for interviews, speaking engagements, and other press moments.
Identify emerging trends across the creator economy, entertainment, sports, social platforms, and digital culture, using those insights to inform proactive communications opportunities and strengthen Snapchat’s cultural relevance.
Collaborate closely with cross-functional partners across Product, Creator Partnerships, Content, Marketing, Legal, Policy, and other teams to develop coordinated communications strategies for launches, programs, partnerships, and platform changes.
Work across the Communications team to measure impact, track coverage and sentiment, and refine strategies based on performance and insights.
QUALIFICATIONS
BS/BA degree or equivalent years of experience.
Ability to manage multiple high-priority projects simultaneously and operate effectively amid evolving priorities and tight deadlines.
Experience partnering with global communications teams on coordinated campaigns and announcements.
Experience working with and effectively managing external communications agency partners is preferred.
8+ years of professional experience in communications, public relations, product communications, or a related field, preferably within consumer technology, social platforms, the creator economy, media, or entertainment.
The base salary range for this position is $157,000-$235,000 annually.