[GERSH] Assistant, Head of Branding and Commercial Endorsements
Gersh is a leading global entertainment and sports agency, representing a diverse roster of clients across film, television, sports, theater, comedy, branding, publishing, and digital media. As the fastest-growing major agency, Gersh is respected for its hands-on, client-first approach and commitment to driving innovation and success. Following an equity investment from Crestview Partners in 2023 Gersh has advanced its long-term growth plan, acquiring the Digital and Alternative departments of the A3 Agency, and You First – one of the world’s top sports and entertainment agencies. With clients at the heart of every growth decision, Gersh is harnessing strategic insights and decades of experience to strengthen its resources, empowering clients to realize success across all areas of the media landscape.
OVERVIEW
The Gersh Agency in New York is seeking an Assistant to support the Head of the Global Branding and Endorsements department. One year of experience in entertainment, marketing, or public relations is preferred. Strong knowledge and passion for marketing, social media, and pop culture is also preferred. This department facilitates all aspects of talent representation and coordination including pitching for and procuring paid opportunities and partnerships, negotiating deals, facilitating payments, creating detailed itineraries, and covering clients on a global scale. The ideal candidate has an interest in becoming a talent agent and a passion for all things in the branding and conventions sphere and will be able to work well within a team and be prepared for a fast-paced, detail-oriented and hands-on environment.
RESPONSIBILITIES
Effectively communicate and interact with high-profile clients, managers, lawyers, and publicists, as well as third party marketing agencies, and brands direct with the utmost professionalism.
Track ongoing client deals including details such as fee, buyer contact, payment terms, services, shoot day travel/logistics, social deliverables, PR, approvals, etc. Act as liaison between clients, brands, and third-party marketing agencies.
Compile incoming talent needs submissions, identify clients who align with each inquiry and send back to buyer in a timely manner. Pitch clients on talent roster for incoming opportunities (fashion shows, branded events, larger campaign opportunity, social media activation, etc.) according to clients’ specific personal brands.
Generate targeted outreach according to specific client needs (upcoming movie or tv show release, pregnancy announcement, wedding, etc.)
Work closely with accounting to input client bookings, submit invoices, and track all incoming client monies.
Attend to administrative duties such as rolling calls, monitoring emails, scheduling meetings (internal & external), executing campaign/partnership logistics, generating itineraries, and keeping tracking grids up to date.
Ad hoc duties for projects as needed.
QUALIFICATIONS
Bachelor’s degree required.
Superior time management and multi-tasking skills.
Able to work well in a fast-paced, high-pressure environment.
Positive attitude, highly organized, and ability to work well under pressure.
1 year of work experience in the entertainment, marketing, or PR industry strongly preferred.
Liaise with high profile, A-List clients with the utmost professionalism and composure.
Compensation: $21/hour + Full Benefits