LeToya Bacon

Founder & Chief Communications Officer
LAB Public Relations
@lab_publicrelations.us / @southerngirlnyc

What were some of your professional highlights of 2025?

In 2025, LeToya Bacon continued to strengthen LAB Public Relations as a premier communications agency, shaping culture through media, storytelling, and strategic visibility. LeToya's agency, LAB Public Relations, delivered measurable impact across entertainment, television, film, fashion, and sports while elevating its clients as influential voices and industry innovators. Through thought leadership, narrative-driven campaigns, and authentic representation, LAB Public Relations built meaningful media moments that connected purpose with performance and results.

2025 Professional Highlights Include:

• LAB Public Relations elevated Kyla Pratt’s public profile through strategic press visibility, red-carpet positioning, and cross-industry brand expansion including: secured television and digital features across Entertainment Tonight, E! News, Access Hollywood, and Essence.com highlighting Kyla's authenticity, career longevity, and cultural influence.

• LAB Public Relations was hired to strengthen filmmaker Courtney Glaude's (writer/director of The Reading starring Mo'Nique) brand identity, media presence, and industry positioning as a socially conscious filmmaker and advocate for underrepresented voices in film.

• LAB Public Relations was engaged to elevate the national visibility and brand positioning of The Sports Power Brunch - the premier recognition and networking event celebrating women redefining leadership in sports. The goal was to amplify its cultural relevance during MLB All-Star Weekend 2025 in Atlanta, secure top-tier media placements, and attract new sponsors and partners.

What are some of your favorite shows/films/podcasts of 2025?

Favorite films: Sinners, One Battle After Another, Highest to Lowest; Favorite Shows: The Morning Show, The Chi, Abbott Elementary, Supacell; Favorite podcasts: House Guest with Scott Evans, Confessions of a Female Founder with Meghan, Aspire with Emma Grede

What is your theme word or phrase for 2026?

Awakening

What is the best professional advice you've ever received?

In my line of work, PR can be very stressful when dealing with talent, executives, deadlines and events and one of the best advice I have recieved in the thick of things was "It's PR not ER" which centers me. It resonates with me because it lets you know that PR can be simple and if you just breathe and take it one step at a time, everything will work out and not everything is an emergency however it can still be handled with the appropriate urgency.